Promotional signs and *banners* are a popular way of advertising yourself in a variety of different settings, from trade shows and exhibitions to point of sale displays. Many businesses display banners outside their premises, or use banners as corporate identity branding for sponsorships, events and functions.Thanks to modern technology, the days of vinyl cut banners unfurled in the wind are gone. Today, promotional banners are often printed on PVC or plasticised fabric in full colour, with UV cured ink that resists fading and running. Advanced, wide format inkjet printing allows banners to be printed in any size, and these days, they usually come standard with one of a wide variety of frame types, to hold them open under any conditions.
Pull Up Banners
One of the most popular types of banner for indoor use, the retractable pull up banner comes with an extendable frame, and usually a specialised carry bag for ease of transport. Available in a variety of sizes, the banner is spring loaded, and stored in the base of the stand when retracted. To extend the banner, simply clip the top of the support pole to the banner, and raise it, extending the banner up from the base.These stable, compact and easy to use banners are ideal for exhibition stands, trade show and point of sale displays, to highlight your brand and your product or service offering. And because they’re modular in nature, it’s easy to transport and assemble each module of your banner.
Wall Banners
Ideal for both indoor and outdoor use, a large scale wall banner is exactly what the name describes. A standard banner designed and printed to size that will cover a wall with an advertisement for your business. Suitable for the walls outside your premises, or for indoor shows or display, the wall banner is large, eye-catching and noticeable. This type of banner has no frame, and is usually equipped with either eyelets or ties that allow the exhibitor to mount it on any suitable wall, or even stretch it between poles.
Flag Banners
A popular outdoor banner for use under any conditions, the flag banner comes in a variety of shapes, styles and sizes. Printed on a suitable, weather resistant fabric, flag banners are often stretched over a banner frame to ensure that they stay open and visible. These frames can vary widely in available shape, creating a variety of different types of banner flags for flying, including teardrop banners, sharkfin banners and feather banners.
A-Frame and X-Frame Banners
As the name suggests, an A-frame banner is a printed banner stretched over an A-shaped frame that allows it to stand alone. This type of banner is suitable for outdoor use, and is frequently seen at trade shows and exhibitions with outdoor stands, as well as on sports fields.The X-Frame banner is more suitable for indoor use, as it is a free standing banner, supported by an X-shaped frame behind the printed banner material. Perfect for standing up next to your exhibition stand, or for displays at a conference, it’s not recommended for outdoor use due to its vulnerability to the wind.
Roll-Up Banners
Similar to pull-up banners, the roll-up banner consists of a spring-loaded base which contains the printed banner, and a support pole that can be assembled to hold the banner up, once it has been unrolled from its base and attached to the top of the pole.
Banner Printing And Design
Manufacturing and printing banners has become a specialised industry, thanks to advances in the technology and processes of banner manufacturers. Banner printers offer a variety of different options when it comes to colour, fabric and design.Most promotional companies that specialise in *banners* will offer an integral graphic design service, relieving you of the need to have your design made to order by a separate company.